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Business Opportunity
 Principles of the Business Rule Approach by Ronald G. Ross, The Business Rule Approach represents a major paradigm shift in business-system design and development. Employing a business-driven approach, the use of business rules has been proven to enhance the effectiveness, flexibility, and efficiency of business systems. The technology is appropriate for any kind of organization, and is especially well suited for development in the rapidly expanding Web services industry. Written by the world's leading expert in business rules theory and technology, "Principles of the Business Rule Approach is appropriate for business and technical professionals, as well as academics. It serves as a concise introduction and tutorial, presenting understandable explanations and practical techniques. This book explores the rationale behind business rules, as well as the many opportunities presented by this innovative new approach. It explains key business-rule concepts and offers experience-based best practices for expressing business rules. In addition, the book looks at the role of business rules within the context of a wider trend towards model-based development and offers an accessible introduction to the underlying theory of business rules and notation. Topics covered include How the Business Rule Approach is changing the face of business and opening new areas of opportunity The direct impact of business rules on IT projects Organizing basic business knowledge Understanding business structure and processes Working successfully with BRS RuleSpeak, TM including rule categories and sentence patterns for rule statements Expressing business logic using decision tables An in-depth look at fact models Theoretical foundations, including formal constraints andpredicates Numerous appendixes address specific topics in business rule technology, such as the Pattern-R approach and notation, evaluating the truth value of a rule, IF...THEN syntax, and more.
 Lightspeed Business: Find It, Fund It, Build It, When There's No Margin for Error by J. Neil Weintraut, Speed, smarts, and simplicity are the keys to a successful third-generation (3G) technology-related start-up– whether it is an enterprise, infrastructure, broadband, or wireless venture. Lightspeed Business supplies a detailed road map that leads you to the successful start-ups of this new generation. In an era of high-growth business opportunities, this hands-on guide provides entrepreneurs and investors with proven moneymaking ideas and new rules on how to start, finance, and invest in a successful technology-related start-up– especially after the dot-com meltdown. Venture capitalist J. Neil Weintraut and his coauthor, the founding editor in chief of CNET, Christopher Barr, take you through the basic anatomy of a start-up from opportunity to technology, and come full circle by explaining how start-ups survive and thrive. From strategies to scenario analysis, Lightspeed Business provides a solid framework for all of your start-up needs, including how to recognize the big opportunities, hire the right employees, and choose the proper technology to propel your new venture. Along with the business and financial aspects associated with a start-up, the authors also examine the mind-set that ties strategy, fundamentals, and organization together to produce an unstoppable business. With Lightspeed Business, you’ ll learn how to: Construct an attractive business offering– including how to convey the value propositionEvaluate, manage, and finance a start-up while preparing for an IPO, buyout, or continued growth and successMaster equity– what it is and how to get it, keep it, and put it to work While start-ups are well publicized, how to make them successful isnot. Filled with real-world business examples and expertise that can only be gleaned from the trenches, Lightspeed Business is the perfect tool for start-up success.
businessopportunity
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